Google Research: A new technique for determining relevance.
This new Google research paper shows a way in which Google can use synthetic data generated by LLMs to improve how they understand what's relevant....
HCU impacted sites can do well in ChatGPT Search. But it's not all good news.
Sites impacted by Google's Helpful Content system can rank well in ChatGPT Search, but it may not result in much new traffic....
Will ChatGPT Search kill Google Search?
Is ChatGPT Search good? It is! Is it good enough to steal users from Google? I think it just might be. Here are some examples....